LONDON – Having had such a successful campaign at the Farnborough Air Show 2018 earlier this month, Embraer sent the E190-E2 on a continental tour around Africa, where the aircraft has visited six countries being Algiers, Morocco, Kenya, Ghana, Mauritius and South Africa respectively.
The tour was used to show the aircraft’s capabilities to the local media where prospective customers may buy the aircraft.
“The debut of the E190-E2 in Africa is an excellent opportunity for Embraer to showoff this groundbreaking aircraft that sets new standards in profitability for airlines and comfort levels for passengers,” said Raul Villaron, Vice President, Sales, for the Middle East & Africa, Embraer Commercial Aviation. “The E190-E2 cuts fuel burn by more than 17% and is perfectly suited to operate in hot and harsh environments. Some of the airlines for which we presented the aircraft are already an E-Jet operator and eager to know more about the E2s.”
“To respond to Africa´s needs for right-sizing, Embraer’s priority is to continue to grow our customer base in the continent and this growth will come from new E-Jets – current and new ‘E2’ generation – as well as from pre-owned E-Jets and ERJs,” Villaron continued.
The air transport market is something that Embraer is keen to get into, with their RPK’s due to be growing by 4.8% over the next 20 years, which will increase the market by 270 million passengers, bringing such a total to 400 million passengers respectively.
Countries around Africa are signing up to the “Single African Air Market” which will create a new environment in African aerospace to expand tourism and trade by adding non-stop flights and increased frequencies with a consequent attenuation of barriers.
Embraer’s presence in the African market has been significant, moving from a fleet of around 40 jets to over 150 aircraft, mainly jets rather than turboprops. Such an addition to these 150 aircraft came from Mauritania Airlines who ordered two E175 jets with a 76-seat configuration, with deliveries due to take place in 2019.
Embraer has logged more than 1,800 orders and 1,400 deliveries, with 100 customers across the world operating the ERJ and E-Jet family aircraft.