MIAMI— With a massive press presence and top level delegations from Airbus, the ambassadors of France, United Kingdom and Germany to the United States and Alabama Governor Robert Bentley, Airbus Group today threw open the doors to its first U.S. Final Assembly Line  (FAL) in Mobile, Alabama at the Brookley Aeroplex – The first time a foreign manufacturer has built jetliners on U.S. soil.

Airbus Alabama crew in blue “Airbus In Alabama” shirts took the stage for the festivities and welcome ceremony to Tom Petty’s Learning to Fly, an unusual song choice, considering they clearly already know how to fly and build aircraft.

JetBlue flew one of its A320, dubbed Keep Blue and Carry on into the festivities. The airline will be the first in receiving an aircraft rolled out from this FAL. An Airbus A321ceo (MSN 6512) which has already entered final assembly at the site, and is expected to roll out in the first quarter of 2016, with delivery set in the second quarter. The second aircraft, also an A321ceo for American Airlines, is set to be delivered by the third quarter of the next year.

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The ceremony highlighted the importance of the plant to Airbus’ global presence, which has been specifically constructed to build Airbus A320 family aircraft destined for delivery to United States and Canadian customers, and  joins sister factories in Toulouse, Hamburg, and the northeastern Chinese city of Tianjin, where the company recently announced A330s would be constructed beginning in 2018.

“Today is a moment of pride for all Airbus people – everywhere,” Airbus President and Chief Executive Officer Fabrice Brégier told a standing-room-only crowd during the inauguration ceremony. “What Airbus is doing here in Mobile is a successful extension of what we seek to do everywhere: design and make great aircraft to serve people.”

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The biggest applause was reserved for an Airbus Factory Employee who spoke to crowd “I can speak for all of our team that we are proud to be building the best aircraft in the world in Mobile, Alabama.”

“We were honored when Airbus announced their plans to come to our state and show confidence in Alabama as a great location for aviation manufacturing,” Governor Robert Bentley said. “To Alabama, the new Airbus manufacturing facility means progress for our state and the promise of great things to come. The company’s investment in our state and in the local community will have a great impact for years to come. We are excited that soon the world’s best aircraft will be made by Alabamians in Alabama.”

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Brégier and an Airbus Mobile team member placed “Made in the U.S.A.” sticker on the tail cone of the first Airbus A321 product to be made in America, accompanied by the rousing signature hit Sweet Home Alabama.

The Mobile final assembly line opens with ambitious goals. Plans call for an initial production rate of four A320 family ceos per month by the end of 2017, following an initial start of two aircraft per month. With the A321 being “the heart of the U.S. market”, the initial deliveries on the horizon are for the stretched variant. A320neo family deliveries are scheduled to begin in late 2017 / early 2018 with no drop in production rate.

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Eventually, the plant has the capability to increase its production rate to eight aircraft per month by adding additional shifts (up from the 1 shift at the onset) and Cap-X expenditures. Airbus anticipates the single-line facility will produce 40 to 50 aircraft each year by 2018. This coincides with the company’s plan to raise the current monthly production rates of the A320 family from 42 to 50 by the first quarter of 2017 to fulfill a backlog of 5,439 single-aisle orders out of a total of 12,139 deliveries. The production rate could escalate to as high as 60 A320 family aircraft per month by the end of the current decade.

These lofty production goals rely on the Mobile plant as a crucial player for the A320 family aircraft program. The property has a total footprint of 116 acres (47 Hectares). Of these, 53 acres (21 Hectares) have been developed with buildings and tarmacs.

THE THRILL OF VICTORY AND THE AGONY OF DEFEAT

Alabama Senator Jeff Sessions commented during the ceremony “This journey has been like the old sports promo: ‘The thrill of victory and the agony of defeat.” The location of the new FAL in Mobile is not without precedence, nor has it been an easy journey. The site was originally selected to assemble the Airbus A330 MRTT, a replacement for the U.S. Air Force’s KC-135E Stratotankers, and A330 freighters as well. The contract was originally awarded to the joint venture between EADS and Northrop Grumman as the KC-30 against the Boeing KC-767 in 2008. Boeing protested, and by February 2011 the $35 billion contract was awarded to Boeing.

“Defeat may serve as well as victory. We never gave up on Mobile” said Tom Enders, Chief Executive Officer of the company’s Airbus Group parent corporation, in reference to losing the tanker deal but opening the Mobile plant, and took the opportunity to dig at Boeing “Some people thought by (opening a plant in the US) we were over-stepping our bounds but they are not in the building today.”

Tom Enders played a key role in bringing the Airbus plant to Alabama. During the Paris Air Show in 2011, shortly after the failed KC-30 proposal, an unbowed contingent led by Alabama Governor Robert Bentley secretly met with Enders. With a flagging economy back home, but a strong aerospace workforce, an attractive deep water port, and a history of attracting European company manufacturing such as Mercedes-Benz to the state, the governor was determined to bring Airbus investment and jobs to Alabama.

“Germany, France, and the UK have always been a part of Mobile’s history” assured Alabama Congressman Bradley Byrne.

In the face of significant competition from other states, the negotiations dragged on for a year. At the end of the day, the Republican Alabama governor was able to deliver incentives totaling $158 million.The agreement allows the state to withhold cash if Airbus doesn’t meet the investment and jobs targets.

Local incentives to the tune of $33.6 million were also part of the package. City and county entities and the Mobile Airport Authority also made contributions, including lease payments, money for new construction, site preparation, land lease assistance and roadway improvements.

According to the Alabama Department of Commerce, the $158 million incentive includes: $82 million in funds for capital investments in the plant and other expenses, $51.9 million for a 40,000-square-foot on-site training center, plus state corporate income tax credit tax breaks on manufacturing equipment.

LET’S GO TO WORK… TOGETHER!

The plant, first announced in July 2012, broke ground in April 2013 with construction on the complex happening at a breakneck pace and at the cost of $600 million. This isn’t Airbus first relationship in Alabama—two other Airbus facilities preceeded the new factory. Adjacent to the new Brookley complex is the Airbus Engineering Center where more than 200 engineers are responsible for various interior elements of aircraft, including design and engineering of the cabin, crew rest, lavatories and galleys. This center, which first opened in 2007, was particularly instrumental in the A350 program.

The Airbus Military Service Center at Mobile Regional Airport is a long-running operation supports the U.S. military’s C212 transport aircraft. The site, offers MRO services, component repair, extensive material services, engineering and technical support for US operators of the C212 and larger CN235 tactical transports. 

“The sky is not the limit. The sky is the home, and Mobile is home of the Airbus Group.” Enders commented.  “Let’s bring the best products to the world’s biggest market. Let’s work together. Let’s win by combining talent and tenacity.”

BUILDING THE ‘BAMA BUS

Most major components required to build an A320 airliner, except BFE (buyer furnished equipment), engines and US-built content (some 40% of Airbus aircraft) are transported from Hamburg to the Port of Mobile by ship. The 21-day sea journey is followed by a four-mile road ride to the plant for assembly in 25 days. The plant is currently staffed with 260 staffers, including a full-time delivery crew and test pilots. Once the plant reaches its full potential of eight aircraft per month, staff numbers could rise to 1,000. The current staff were actually trained and worked at the Hamburg factory where their German colleagues were reportedly impressed with the level of their work.

Despite the expenses and potential delays that transportation logistics method may cause, Airbus points on the low manufacturing costs and the non-unionized force, as well as manufacturing in the “Dollar-Zone” in Alabama to outweigh such expenses. Additional U.S. built aircraft components actually incur lower logistics cost by delivering straight to the Airbus In Alabama plant. Airbus has established additional FAL’s outside the Hamburg-Toulouse Axis to considerable success . The Final Assembly Line located in Tianjin, China, produces 3-4 aircraft per month on a similar line there. Best practices from Airbus plants are being adopted to Mobile. Boeing, on the other hand, has achieved economies of scale by centralizing all 737 production at a single factory in Renton, Washington.

THE TRANSSHIPMENT HANGAR

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Although the major components transported to the United States are shipped from Hamburg, these come from different countries in Europe. The front fuselage is built in France while the aft fuselage section and vertical tail plane are built in Germany. Wings are constructed in the United Kingdom and the horizontal tail plane is made in Spain. From this Building, the Major Component Assemblies (MCAs) are sent to the massive new FAL, which is divided into five work stations.

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INSIDE THE FINAL ASSEMBLY LINE

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Once up to full speed, the A320 final assembly will take 25 days at an initial production rate of two aircraft per month building to four aircraft within a year. The first station, known as Station 41, is where the forward and aft sections of the fuselage are joined, and is where internal elements such as monuments the galleys are also installed. The pictures show the second A321ceo in production, to be delivered to American Airlines.

Station 40 is the second work station at the FAL and is where the wings and the fuselage are joined. The first wing / fuselage join is scheduled just 2 weeks from now. Landing gear is also installed at this station.  In the pictures we can see the progress in the assembly of MSN6512 for jetBlue. This station utilizes new automatic drilling units for riveting 2,400 rivets, an Airbus first.

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The third work station, named as Station 35, is where airplane powers on its own. Vertical and horizontal tail planes are assembled here and the wings are completed. Auxiliary Power Units (APU’s) are also installed in this station and the installation of the cabin furnishing begins. The nose-cone and radome are added here as well. Power up of the aircraft is first initialized here. The final station is called the Dock. Final cabin install occurs here. The landing gear functions are checked. Lighting, IFE, and cabin pressurization systems are installed and tested here. The nearly complete aircraft leaves the FAL hangar from here.

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A separate building accommodating up to 2 aircraft at the same time is referred to as the Final Phase / Flight Line. Engines are hung here along with final testing before the aircraft returns outside and is sent to the paint shop.

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MAAS Aviation will be in charge of painting all Airbus aircraft painted in Mobile. The paint hangar has an area of 27,700 sq feet (2,574m2) and will be capable of painting all A320 family aircraft–A318, A319, A320 and A321 equipped with Sharklets and NEO options.

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Airbus has also opened a delivery center – its fourth, with U.S. based flight crews for Airbus and customer test flights. Deliveries from Airbus In Alabama, as with final assembly will be limited to North American customers – primarily to those in America. With the enormous order backlog, many A320 family airframes will still be assembled in Toulouse and Hamburg, even if the production rate ends up ramping up.

ONE OF THE MOST SIGNIFICANT U.S. AEROSPACE MILESTONE IN DECADES

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At a press conference held after the tour, Fabrice Brégier, Airbus President and CEO opened the event when he commented “Tomorrow (September 14) will mark one of the most significant events in American Aerospace in decades. Overnight, the number of manufacturers of jetliners in the U.S. will be doubled.”

Brégier explains “What counted was to be present in the United States. There are other less expensive places to build, but we feel at home here.” Allan McArtor, Chairman and CEO of Airbus Group, Inc., boasted “there are efficiencies being in the US such as being in the dollar zone and to be in key industrial areas of Europe, US, and China is part of our global strategy.”

McArtor is clear that the organization considers itself essentially a U.S. company. As proof,  they cite the economic impact of the Airbus presence in the United States: 3,800 employees, presence in 16 different states and supporting 245,000 jobs in the United States with spending of $16.5 billion. In Alabama alone, “This has contributed over 1,000 direct jobs. Annual economic impact to state is over $409 million in additional GDP.”

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THE SINGLE-AISLE MARKET SEGMENT: A BURGEONING DEMAND

The single-aisle mainline jetliner segment is certainly burgeoning. Airbus forecasts a worldwide demand for more than 20,000 single-aisle aircraft over the next 20 years. According to Airbus Americas President Barry Eccleston, the perspectives are bullish. “We have over 12,000 firm orders and have delivered 6,700 A320 family aircraft,” he said.

Boeing, for its part assembles the 737 at 42 per month at a single factory in Renton, but plans to raise 737 production to 47 per month by 2017 and 52 per month by the following year in 2018. The company says it could easily ramp up to 60 – all this while the 737 Max prototype has begun production with deliveries first scheduled in 2017. As of the end of August, the competing 737 had 4,269 aircraft on back-order and deliveries of 8,674 airframes.

According to Airbus, the A320 has the 54% of the market share versus the Boeing 737 family aircraft. The forthcoming new engine option (neo) variant has helped to drive this market share. “The neo has secured 4,193 orders from 74 customers” Eccleston stated.

Airbus already reports 1,340 airplanes in operation with North American operators. The United States continues to be the world’s largest market with a demand for 4,730 single aircraft in North America over the next 20 years. The market forecast extends to 1,000 twin aisle aircraft and 150 VLAs.” Eccleston forecasted.

In success, Airbus Mobile could be a candidate for additional work. Allan Mcartor says in a “tie-breaking situation”, the “Made In America” promise could make the difference in winning an order. Further, Airbus doesn’t rule out one day assembling and delivering aircraft here to non North American customers – which would allow it to tap Ex-Im Bank financing. With these eye popping forecasts and optimism, Airbus Mobile has planted a historic flag on U.S. soil that is poised to become even more significant.