MIAMI — Is more change coming to United? They have Tweeted that they are unveiling something big on Friday, September 27. Now, what are they unveiling?

United Airlines introduced a brand new ad campaign on Friday which includes their iconic slogan, “Fly the Friendly Skies” after a 17 year hiatus. Late Saturday night, United Tweeted that “We are working on something friendly to show how much we appreciate our fans and flyers. Check back Friday.”

There has been a lot of speculation on social media channels and blogs as to what the announcement may be.

Many are speculating that United will launch a re-designed website. On Monday night, somebody on FlyerTalk noticed that a new website was cleverly hidden in United’s new Wi-Fi commercial.


Some are also speculating that an aircraft will be painted in a retro livery. In August, there was a rumor on that United was going to paint a Boeing 787 Dreamliner in the “Rainbow” livery and a Boeing 777 in the “Stars and Bars” livery. This rumor has excited many United fans. United is expected to take delivery of their eighth 787 Dreamliner sometime next month.



Do you have any guesses as to what United’s big announcement is? We’d love to hear them! Stay tuned…