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British Airways’ Club Received More Customers Than Expected

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British Airways’ Club Received More Customers Than Expected

British Airways’ Club Received More Customers Than Expected
May 16
08:45 2017

MIAMI – British Airways’ announced today that the new business class cabin on domestic UK flights has already received nearly 70,000 customers in the first six weeks of its operation.

Alex Cruz, British Airways’ chairman, and CEO said: “Club Europe is proving incredibly popular with our customers on domestic services. In just a month-and-a-half we’ve had nearly 70,000 take to the skies with us and the feedback we’re getting is great.”

Customers have all the benefits related to the cabin, including lounge access, more personal space, complimentary food and drink, dedicated check-in desks and priority boarding baggage allowance of two cabin bags and two checked bags.

The cabin features a 2:2 configuration with the middle seat free. The seats are bridged with a ‘central console’ table, providing Club customers with a broad, functional space for drinks, snacks and personal devices, freeing up the main table for work or a meal.

The airline has also enhanced the catering for all Club Europe services across its short-haul network, including a new service style, a new crockery design and improved menus more closely tailored to the length of flight and time of day.

The airline’s domestic services around the UK and Ireland with Club Europe include flights between:

  • London Heathrow – Aberdeen, Inverness, Leeds Bradford, Manchester, and Newcastle
  • London Heathrow/Gatwick – Belfast
  • London Heathrow/Gatwick/London City – Edinburgh and Glasgow
  • London City – Isle of Man

Four hundred million pounds will be spent on Club World with an emphasis on improved catering and sleep, and a new seat in the future. At Heathrow, a First Wing check-in area with direct security and lounge access has launched, and lounges around the airline’s network are to be improved.

The Club Europe cabin has also been introduced on UK domestic services and all customers can look forward to Wi-Fi across British Airways’ long-haul and short-haul fleets over the next two years.

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Alvaro Sanchez

Alvaro Sanchez

Online Executive Editor. Journalist and Certified Radio Host. Studying for a Specialization in Public Opinion and Political Communications. Even though I love politics I've found myself fascinated by the Aviation World. I'm also passionate by economy, strategic communications, my family, my country, and dogs. mc@airwaysmag.com

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