MIAMI — American Airlines today unveiled a new piece of its ongoing $2 billion investment in the passenger experience with a new amenity kit that also serve as a nod to the carrier’s past.
Starting this month, American Airlines is offering nine limited-edition amenity kits, given out on most international and transcontinental flights, that honor nine airlines that laid the foundation for the new American: American Airlines, PSA, Air Cal, Reno Air, Allegheny, TWA, America West, US Airways and Piedmont.
Inside the new kits are toiletry products from red flower, a New York-based, eco-friendly beauty and lifestyle company. International business class kits include contain fabric lining, a pair of socks and an eye mask styled with the colors of a specific heritage airline, a toothbrush and toothpaste, mouthwash, covers for Bose QuietComfort Acoustic Noise Cancelling headsets, earplugs, a pen, tissues and hand lotion, lip balm and wipes.
The transcontinental first class kits contain the same items as business class, but also include a larger kit with three red flower products in addition to face lotion. Customers will also receive upgraded pajamas in a color-block pattern and non-skid, 100-percent cotton terry slippers. Both kits are contained in a felt case inspired by designer bags and can be re-used as a mini-tablet case. The legacy themes will debut in batches of three every four months.